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Small claims court
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SPECIFIC GUIDELINES REGARDING MARKETING
ITEM 13 OF THE ADVERTISING AND MARKETING RULES OF COUNCIL AS CONTAINED IN THE GUIDELINES OF COUNCIL
13.1 Brochures
13.1.1 an attorney may display in his/her reception area brochures containing details about his/her practice and the nature of the services he/she offers. Brochures may not, however:-
13.1.1.1 contain information, which is false in any material respect; 13.1.1.2 contain information which is misleading or deceptive or which is likely to mislead or deceive; 13.1.1.3 contain material, which is vulgar, sensational, or otherwise is such as would bring or be likely to bring the attorney or the legal profession into disrepute; 13.1.1.4 claim or imply superiority for the attorney over any other attorneys; 13.1.1.5 contain any testimonials or endorsements concerning the attorney; or 13.1.1.6 contain any claim or words to the effect or implying that the attorney is a specialist, expert or leading practitioner in any field of practice, or generally, otherwise than in accordance with any guidelines issued from time to time by the Council of the Law Society, although it may contain a statement setting out the fields of practice in which he/she is prepared or is not prepared to accept instructions.
13.1.2. Such brochures may be sent or be made available to existing or former clients, except former clients whom the practitioner should reasonably know are not likely to return to him/her as clients. The brochures may include guidance on how clients can assist the firm to deal properly with their business, for example, by completing a questionnaire.
13.1.3 A prospective client who asks information about the firm may be sent or given a brochure.
13.1.4 The brochure may contain an offer to give an estimate of charges in relation to any proposed mandate.
Please note: some of the pdf brochures are designed to be printed on both sides of a page. You will need to adjust your printer options or print 1 page only then put the paper back in the printer and print the second page.
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